3 Immersive Customer Experiences Using Augmented Reality
When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of…
Executive Viewpoints August 1
Latest In: customer experience
Why Experience, Story and Video Are Key Sales Drivers in Chinese Cross-Border Commerce
Chinese cross-border commerce has been a hot topic, and it’s becoming potentially even hotter as major retailers prepare…
Features July 29
Data Transparency Crucial for Consumer Trust in Connected Journeys
Q&A with Rob Avery, VP of Professional Services, STRATACACHE Retail TouchPoints (RTP): What are the most important connected…
Executive Viewpoints July 27
How Data Security Shifts are Driving New Marketing Mandates
Data privacy has come into sharper focus over the past year thanks to new state legislation and federal…
News July 21
The New Toolkit for Supply Chain Agility
Global conflicts, economic uncertainty and volatile demand patterns have thrown supply chains (and the retailers that rely on…
Features July 20
Omnichannel Retail Index Spotlights 4 Investment Areas
While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of…
Features July 20
4 Ways Brands are Tackling the CSR Imperative
As a result of new regulations and reporting requirements, corporate social responsibility (CSR) has become a top-line concern…
Features July 18
Beyond Trends: Applied Color Science Anchors Personalized Retail Experiences
Color isn’t what we think it is. The idea that many designers believe colors such as green or…
Executive Viewpoints July 13
Ready to Elevate Your CX? Consider a Contact Center Upgrade to CCaaS
Just how much do people value a high-quality customer experience (CX) nowadays? According to research by PWC, consumers…
Executive Viewpoints June 30Top Stories
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