Latest In: customer engagement

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Can Mobile Answer The Loyalty Question?

How do merchants sustain mutually beneficial relationships with their customers? That’s the fundamental question at the heart of…

News January 12
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Analyzing The Digital Consumer For 2012 Mobile Success

As retailers finalize cross-channel marketing plans and investments for 2012, most have considered the benefits of mobile strategies,…

News December 21
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Augmented Reality Expands; Lego Delivers Second-Generation Digital Box To All Products To Influence Customer Purchases

More retailers are employing computer-generated, augmented reality in stores to better portray product offerings. Lego, Macy’s and Ray-Ban…

News December 21
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Social and Mobile Integration A Valuable Part Of Cross-Channel Commerce Paradigm: Convergent Commerce Series, Part III

With mobile and social quickly emerging as the new consumer focal points, retailers need to fully understand these…

Executive Viewpoints December 15
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Moosejaw Implements CrossView Mobile POS To Enhance Customer Satisfaction

Moosejaw recently announced the implementation of CrossView’s new handheld mobile POS solution into Midwest stores. Based on the…

News December 1
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Six Ways To Transform Software Into Emotional Concepts that Customers Love and Buy

I remember a January afternoon in our start-up company’s Dallas showroom. Mycolleagues and I were perfecting our pitch…

Executive Viewpoints October 27
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2011 Customer Engagement Awards Spotlight Innovative Retail Strategies

In its first Customer Engagement Awards, Retail TouchPoints is honoring the retail innovators that have successfully implemented unique…

Features October 20
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3 Steps to Bridging the Gap Between Online Conversions and Buyer Intent

It’s been more than 10 years since e-Commerce became a truly viable way of doing business ― light-years…

Executive Viewpoints October 19
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Urban Decay Launches e-Commerce Site To Eliminate Manual Processes And Enhance Shopper Engagement

To support the growth of its online business and maximize international exposure, cosmetic retailer Urban Decay has launched…

News September 7
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