Latest In: customer engagement

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Livestreaming: Debunking 5 Common Myths

“Livestreaming” is one of the buzziest terms of the moment in retail, but the live shopping concept has…

Features October 6
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Implement Customer Engagements Hubs Now and Reap the Benefits Later

As we continue to see the short- and long-term effects of the pandemic, many retailers have resorted to…

Executive Viewpoints August 18
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Qualtrics Enhances CX, Personalization Capabilities with $1.1B Clarabridge Acquisition

Qualtrics International will acquire Clarabridge for $1.125 billion in stock. Clarabridge offers an AI-powered platform that helps companies…

News August 9
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Brands Need a Dedicated Balance Sheet for Customer Health

A recent analysis revealed that the average tenure of CMOs slid to a 10-year low last year, declining…

Executive Viewpoints August 9
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How Social Commerce Will Reshape Retail: From Content Creation & Partnerships to In-Store Experiences

Social commerce is a relatively new medium, but as retailers and social media platforms alike explore possible use…

Features July 6
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Rinkit Deploys New Solution to Engage with Expanded Customer Base

Online home and garden retailer Rinkit has partnered with customer engagement firm Emarsys to better connect with its…

News April 15
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4 Ways COVID-19 Gave Beauty Brands a Makeover

U.S. beauty spending took a hit across all categories in 2020, with makeup dropping 36%, skincare falling 13%…

Features March 19
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Phasing in Live Engagement Helps Retailers Build Loyalty with Online Consumers

The retail world is experiencing a significant change in how consumers are interacting with their brands. In 2020,…

Executive Viewpoints March 19
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Customer Satisfaction: How Retailers can up Their Game in 2021

As the UK settles into its third national lockdown, people are once again required to stay at home,…

Executive Viewpoints February 1
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