NBCU Unveils New TV Commerce Capabilities Ahead of Summer Olympics
NBCUniversal has unveiled a series of new capabilities aimed at “bringing television advertising into the performance marketing future”…
News March 25
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Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game
There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in…
Features August 16
Has the Age of Shoppable TV Finally Arrived? NBCU is Banking on it.
Editor’s Note: As 2023 comes to an end, we are highlighting some of our most-read content of the…
Features July 6
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
NYT: Walmart+ Reportedly in Talks With Disney, Comcast, Paramount for Streaming Deal
Walmart has reportedly met with executives from Disney, Comcast and Paramount to discuss including a streaming service with…
News August 9
SheerID Raises $64 Million In Latest Funding Round
Identity marketing solution provider SheerID has raised $64 million in an equity round led by CVC Growth Partners.…
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