Yes You Can Compete Against Amazon: Recent Studies Suggest Retail Strategies
When it comes to ecommerce, retailers — especially small retailers — have long felt that attempting to compete…
Executive Viewpoints January 19
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4 Best Practices For Better Mobile Engagement
Retailers already know that mobile marketing offers a range of channels — email, text, app —that should appeal…
Executive Viewpoints February 3
Coupon Marketing: How To Ensure The Right People – And Only The Right People – Respond To Your Offers
Here are two troubling statistics that should drive fear into the hearts of any retailers who use digital…
Executive Viewpoints October 25
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Are Mobile Coupons The Answer To Higher Redemption Rates?
As some frustrated marketers continue to see their traditional paper coupon redemption rates drop, others are discovering viable…
Executive Viewpoints January 15
How Millennials Want To Engage With Retail Loyalty Programs
CodeBroker surveyed more than 440 Millennials belonging to loyalty programs from retail, credit cards, restaurants, travel and other…
Executive Viewpoints September 13Top Stories
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