Verizon Media, Catalina Partner to Deliver User-Level Marketing Insights
Verizon Media has entered a partnership with Catalina that will integrate Verizon Media’s first-party data with Catalina’s sales…
News April 8
Latest In: Catalina
Why Agility And Multi-Touch Attribution Are Key To Personalized Marketing Campaigns
Retailers understand what they need for next-level personalization, but they are still struggling with speed of action and…
Features July 13
Catalina Chooses Amtrak Veteran As New CEO
Catalina has named Gerald “Jerry” Sokol Jr. as its CEO, effective immediately. His experience includes leading technology and…
News October 5
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Catalina Names New Global Chief Retail Officer
Catalina, a shopper intelligence and personalized digital media platform, has appointed Tom Corley as Global Chief Retail Officer…
News October 16
Catalina Unveils Marketing Investment Planner To Identify Profitable Campaigns
Catalina has launched its Catalina Investment Planner, a planning application designed to enable retailers and CPG brands to…
News September 13
Mobee Selects Grimes For Chief Revenue Officer Post
Crowdsourced insights provider Mobee has chosen Mike Grimes as its new Chief Revenue Officer (CRO). Grimes, who has…
News February 1
Mobile Ads Drive Twice The Sales Of Desktop Ad Campaigns
Mobile has become a massive part of the average consumer’s everyday life, and as such, retailers have to…
News June 12
Catalina Acquires Cellfire To Expand Digital Coupon Network
Personalized digital media company Catalina has entered into a definitive agreement to acquire Cellfire, a provider of load-to-card…
News September 5Catalina Research Confirms That Money Rules In Mobile World
While there are a variety of mobile engagement and marketing tactics retailers can implement, at the end of…
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