Latest In: Burberry

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Snapchat Debuts Shoppable Ads With Target And Lancôme

The social media messaging network Snapchat has launched shoppable e-Commerce ads with Target and L’Oreal Group-owned cosmetics company…

News May 5
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Communities Influence The Next Wave Of Customer Engagement Strategies

As more retailers adopt content marketing strategies to differentiate themselves from the pack, they must not lose sight…

Features April 12
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The Cost Of Stunning Success Online? Slower Shipping

Online retail has really been flexing its muscles this holiday season — so much so that some retail…

Features December 18
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Burberry And Google Stitch Shoppers Into Christmas Commercial

Ordinary shoppers at the Burberry flagship store on Regent Street in London can now be woven into the…

News December 1
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WoMI Revealed As Next-Generation Customer Experience Metric

Simple evaluations of customers’ shopping experiences can deliver the analytics retailers need to assess and improve the customer…

Features November 18
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Consider Interactive Product Tours To Increase SEO And Sales

In September of 2012, a study released by research and advisory firm the e-tailing group, concluded that 54%…

Executive Viewpoints April 18
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The New Brick-And-Mortar Store: Digital Signage, Interactive Screens And Everything In BetweenBy Fatima D. Lora, Assistant Editor E-Commerce…

Executive Viewpoints October 2
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What Retailers Can Learn From Luxury Brands

As the powers of mobile, social and web continue to develop, retailers must implement compelling multimedia elements such…

Features October 21
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