Latest In: back-to-school

b2b B2C back-to-school BOGO buy-one-get-one-free contact center customer service mobile app offers omnichannel

Is Your Contact Center Driving Your Omnichannel Strategy?

By John Cray, Enghouse Interactive Many retailers recognize that satisfying the demands of today’s highly connected consumers requires…

Executive Viewpoints October 13
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Lessons From The Back-To-School Season That You Can Apply To The Holiday Season

By Alicia Fiorletta, Senior Editor  I always find the back-to-school season to be an interesting time for retail.…

Executive Viewpoints October 7
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Retailers Get Top Marks In Back-To-School Sales

Looks like more consumers were hitting the stores for back-to-school shopping. New results from Euclid’s retail benchmarks report…

Executive Viewpoints September 9
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Retail’s Worst Nightmare: The Case For Local Visibility

By Bob Bahramipour, Gigwalk  Imagine you are a parent during back-to-school season. You act early and get everything…

Executive Viewpoints September 1
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We’re In Back-To-School Prime Time!

Can you feel the fresh fall air in the morning? Can you hear the school bell ringing in…

Executive Viewpoints August 19
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Your Checklist For Back To School Readiness

The Back to School (BTS) season, which spans July through September, is the second-most important season for retailers…

Executive Viewpoints August 1
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How To Capture Last Minute Back-To-School Sales With Online To Offline Marketing

With Labor Day weekend less than a week away and many schools across the country already open, it…

Executive Viewpoints August 27
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Target Brings Back $5 Million School Donation Program

Target has announced the return of its Give With Target program, in which the company will donate up…

News August 23
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Will Retailers See Success This Back-To-School Season?

Sure, kids and parents alike dread this time of year. The back-to-school commercials start, and the summer starts…

Executive Viewpoints August 6
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