Activate Recap: 90% Of Enterprises Will Adopt AI By 2024, But ‘Pragmatic’ AI Will Dominate
Artificial intelligence and its impact on online product search is a hot topic for retailers, and it was…
News September 16
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The Rise Of The Nano-Influencer And Activating Word-Of-Mouth Marketing
What’s more influential, an A-list celebrity or the Millennial with a knack for social media? While influencers may…
Executive Viewpoints April 23
Insights Into The Changing Influencer Landscape From Collab/18
The role of influencers in retail is shifting, with companies such as Macy’s starting to use their own…
News October 12
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Bloglovin’ Rebrands As Activate, Names New CEO
Bloglovin’, an influencer marketing platform, is rebranding itself as Activate. The company’s new name is influenced by the…
News April 16Top Stories
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