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Why Authenticity, Expertise and Passion, Not Follower Totals, Drive Influencer Marketing
While some economies are in flux, the creator economy is going strong — specifically, spending on influencer marketing in the U.S. is projected to hit $10 billion in 2025, and…
Features November 20New Fabletics Flagship Brings AI-Powered Operations to Westfield Century City
Fabletics will open its new West Coast flagship store on Nov. 20 at Westfield Century City, bringing the brand’s tech-forward style of retailing to the iconic Los Angeles mall. The…
News November 19Family Dollar, Old Navy Add DoorDash Delivery Option
Discount retailer Family Dollar will offer on-demand delivery from its approximately 7,000 stores nationwide via the DoorDash platform, and Old Navy has partnered with DoorDash for deliveries from its 1,000+…
News November 19Urban Outfitters Brings Seasonal Cheer to O’Hare and a Nike Bounce House to NYC
If there’s anywhere that could use a place to rest, relax and recharge, it’s an airport during the holiday season, and Urban Outfitters (UO) is supplying just such a place…
News November 19Listen Now: What DoorDash Plans to Deliver Next
DoorDash is synonymous with delivery, but the company’s vision goes well beyond that: “Our founders’ vision from the earliest days was to empower local economies,” shared Fuad Hannon, the company’s…
Features November 19Why the Future of Gifting is Small, Seamless and Social
We’ve all had a bad day at work. Last week, my son had his first. Nothing went right, and he left frustrated, tired and ready for the day to be…
Executive Viewpoints November 19Topgolf Callaway Sells Topgolf Majority Stake for $770 Million
Topgolf Callaway Brands will change its name and focus on golf equipment after selling a 60% stake in its Topgolf business to private equity firm Leonard Green & Partners.
News November 18New York & Company, Cotopaxi Introduce Resale Programs
Fashion retailer New York & Company and Cotopaxi, which sells responsibly made outdoor apparel and gear, each have leveraged the Resale-as-a-Service (RaaS) solution from ThredUp. New York & Company customers…
News November 18Target Zeroes in on Fandom to Drive Black Friday Traffic
Target is planning seven exclusive, fandom-driven product drops for Black Friday, including Baby Three plush, Topps NBA and Pokémon trading cards, a Nintendo racing jacket and the Wicked collector’s book.…
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