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Macy’s, JCPenney and Sports Authority Lead In Localized Marketing

Retailers can expand cross-channel strategies, drive in-store traffic and boost engagement by including localized elements in their mobile,…

News October 12
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Macy’s Launches Digitally Driven Self-Service Initiative To Streamline The In-Store Experience

Focused on providing a more convenient and fun shopping experience, and bringing the online experience into stores, Macy’s,…

News October 11
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Motorola Solutions Introduces First Android, Enterprise-Ready Tablet For Improved Service and Workforce Productivity

As consumer adoption of tablet technology continues to increase, retailers are striving to deliver the same or better…

News October 10
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Shopper Insights Bring Success To Supermarket Retailers

Finland’s largest grocery cooperative depends upon shopper optimization to help plan all aspects of the business, from ordering…

News October 7
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Honoring Steve Jobs: A Tech And Retail Visionary

Retail TouchPoints would like to acknowledge the passing of retail pioneer Steve Jobs. He died Wednesday, Oct. 5,…

News October 6
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Apple iOS Continues Growth Based On iPad Sales

The Apple iOS operating system now accounts for approximately 55% of worldwide mobile web traffic, exceeding Google’s Android,…

News October 6
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Teradata Rolls Out New Solutions To Better Manage Data Resources

Analytics data solutions provider Teradata recently announced its new Teradata Aster MapReduce Platform to offer an easier way…

News October 6
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SkyWire Media Optimizes The Shopping Experience With Augmented Reality

Concept:  SkyWire Media, Inc., is a cloud-based software developer that helps companies create mobile marketing strategies and applications…

News October 5
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Clickstream Data Enhances Campaign Planning at Cabela’s

“If you don’t have a strategy against one of your biggest assets — your data — then you…

News October 5
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