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Nordstrom Job Cuts Reaffirm Need To Go Digital, But Keep Focus On Brand Experience

While Nordstrom appeared to elude the department store blues prior to 2016, the luxury fashion retailer isn’t out…

News April 20
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How Will The Passing Of HB 2 Affect Retailers In North Carolina?

Apple, Lowe’s, Google and Facebook represent a select few of the many companies that expressed their opposition to…

Executive Viewpoints April 20
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Simon Property Group Seeks 50% To 70% Energy Savings With Intelligent Malls

Simon Property Group has partnered with Current, powered by GE, a digital power service, to deliver the next…

News April 20
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Audio Brand Harmonizes Digital Experience Worldwide With SaaS Platform

Until fairly recently, Harman International suffered from something of an identity crisis. If consumers knew the name at…

Features April 20

Flipp Raises $61 Million For Mobile-Accessible Circulars

Furthering the idea that print marketing is on the decline, Flipp, which enables consumers to use their smartphones…

News April 19
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Sporting Goods Sector’s Woes Continue As Sport Chalet Shutters All Stores

There’s more bad news in the sporting goods vertical, even as Sports Authority has managed to push back…

News April 19
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Multi-Screening: Increase Your Impact Through Social Media

As a marketer who utilizes multiple channels both online and offline, tracking the impact and effectiveness of campaigns…

Executive Viewpoints April 19
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Sometimes You Just Need a Little “Push”

Marketers and retailers are under nearly constant pressure to cut through the noise of every other retailer trying…

Executive Viewpoints April 19
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Why Cash-Back Rewards Aren’t Just For Credit Card Companies Anymore

Loyalty programs are gaining steam as retailers of all sizes look to attract new customers and build relationships…

Executive Viewpoints April 19
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