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Affordability Shapes Winter Holiday Shopping: NRF Holiday Survey
Key Takeaways More than half of holiday shoppers say the economy will affect spending plans, prompting many to…
News October 22From Pop-Up to Payoff: What the Best In-Store Brand Activations Get Right
Retail activations can take many forms, but the best ones tend to share a few characteristics. They give…
Executive Viewpoints October 22KPMG: Holiday Self-Gifting Jumps 18% As Shoppers Plan to Treat Themselves
Key Takeaways U.S. consumers expect to spend an average of $783 this holiday season, up 5% from last…
News October 21Best Buy Gamers Launched in Partnership with IGN
Key Takeaways Best Buy launched Best Buy Gamers in beta on Oct. 20, a free experience on BestBuy.com…
News October 20Salesforce to Acquire Braze for $5.6B
Key Takeaways Salesforce signed a definitive agreement to acquire customer engagement platform Braze for $5.66 billion in enterprise…
News October 20How AI Assistants Are Changing Product Discovery and Becoming the New Shopping Aisle
AI isn’t just rapidly transforming how people work. It’s also changing how people shop. In the not-so-distant past,…
Executive Viewpoints October 20Deloitte: Holiday Spending to Rise 4% as Gen Z and Millennials Drive Gains
Key takeaways Shoppers expect to spend an average of $1,654 this holiday season, up 4% from 2025, with…
News October 19Why ‘Free Returns’ Broke U.S.DTC and What to Do About It Before Q4
The story is repeating across U.S. retail. Sub-scale DTC brands closing. Established DTC names cutting staff. Category leaders…
Executive Viewpoints October 19The End Of Geolocation-First Marketing
Precise geolocation has long been regarded as one of retail marketing’s most valuable signals. It powers localized promotions,…
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