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How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
This year has proven to be a high-pressure environment for ecommerce brands. Rising supplier costs, climbing digital ad…
Executive Viewpoints July 22Back-to-School 2025: Season Stretches at Both Ends as Consumers Seek Value
Like the holiday shopping season, which has been steadily creeping back toward October (or even earlier), the back-to-school…
Features July 22Marketplaces Overtake DTC as Primary Digital Growth Channel
Marketplaces drove over 40% of total ecommerce growth in 2024, officially surpassing direct-to-consumer (DTC), wholesale and other channels…
News July 21Walmart to Turn Vizio into its Newest Private Label Brand
Walmart’s plans for Vizio are beginning to crystalize: By the end of 2025, Walmart plans to convert Vizio…
News July 21Anthropologie Expands Social Impact Initiative to Include 4 Regional Nonprofits
With thousands of associates across the country and hundreds of stores in local communities, Anthropologie is on a…
News July 21Leveling the Playing Field: How Smaller Retail Media Networks can Win Big with First-Party Data
Retail media is exploding. U.S. ad spend surpassed $50 billion in 2024 and continues to climb, yet the…
Executive Viewpoints July 21True Religion’s Secret to Winning Over Gen Z
Featuring: Tina Blake, Creative Director and SVP of Design, Merchandising and Brand Image, True Religion True Religion is…
Podcast July 21Rent the Runway Raises Subscription Prices, Blaming Tariffs and Inflation
Rent the Runway has reportedly increased its subscription prices by approximately $2 per item, effective Aug. 1, according…
News July 18The End of the Branded Pen: How Smarter Swag is Reshaping Event Marketing
In event marketing, the giveaway has long served as a reminder of a brand after the event is…
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