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Authentic Buys Dockers for $311 Million, Plans to ‘Reimagine the Brand for a New Generation’
Authentic Brands Group (Authentic) has purchased the intellectual property (IP) of the Dockers brand from Levi Strauss &…
News May 20
Urban Outfitters Targets Gen Z with Gamified Back-to-Campus Campaign
Urban Outfitters (UO) has launched UO Haul, a multi-stage campaign designed to support students decorating a dorm room…
News May 20
The UPS Store’s Secret to Success: Maintaining a High ‘Say-to-Do’ Ratio
One of the paradoxes involved in providing great customer experiences (CX) is that it’s often essentially invisible to…
Features May 20
Beyond Sight and Sound: Why Scent is the Next Frontier in Branding
In marketing, engaging all the senses is key to crafting unforgettable brand experiences. Traditional static marketing is losing…
Executive Viewpoints May 20
Pottery Barn to Cross the Pond with UK Digital Launch
Pottery Barn, a portfolio brand of Williams-Sonoma Inc., will makes its United Kingdom debut this fall with a…
News May 19
Bath & Body Works Taps Nike Exec to Lead Company
Bath & Body Works has named Daniel Heaf as its new CEO, effective immediately. He replaces Gina Boswell,…
News May 19
CVS, Walgreens, Kroger Snap Up Pharmacy Assets from Bankrupt Rite Aid
Editor’s Note: This story was updated on May 19, 2025 to include additional details of the assets purchased…
News May 19
Harnessing AI to Transform the Customer Experience in Retail: Opportunities and Challenges
In just a few short years, artificial intelligence (AI) has transitioned from a futuristic concept to an operational…
Executive Viewpoints May 19
Roblox Bridges Virtual and Real-World Shopping with New Commerce Integrations
Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the…
News May 16Top Stories
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