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Holiday Success Recipe: Strategically Target Discounts, Focus on Fulfillment , Amp Up Agility

The 2020 holiday season will be dominated by uncertainty, a sharp contrast to the relatively steady growth in…

Features October 1
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For Premium Loyalty Program Success, Focus On Top 20% Of Customers

Launching a successful premium loyalty program can be a matter of finding the right pitch: 70% of shoppers…

Features September 30
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#RSP20 Webinars Offer Guide for Growth in the New Retail Reality

Retailers seeking guidance as they look ahead to an uncertain Q4 will find plenty of solid, practical advice…

Features September 29
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The Need for Delivery Speed Drives Holiday Hiring

Seasonal hiring provides a window into retailers’ priorities, and 2020 demonstrates both the COVID-19-powered growth in ecommerce and…

Features September 28
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CMO Council Report: Why Paid And Earned Media Must Be In Sync For Retail Success

Marketing and communications are two sides of the same coin, but their respective teams are often at odds…

Features September 25
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Exclusive Q&A: Why Zulily Has Refocused On Moms — Including Everyone Doing A Mom’s Job

Zulily has consistently targeted moms as its core demographic, and the retailer is refocusing on this commitment under…

Features September 23
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Tales From The Pandemic: 5 Lessons From ThirdLove CEO Heidi Zak

All retail businesses felt the aftershocks of COVID-19 — whether in the form of stalled business, forced layoffs…

Features September 22
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Retailers Join Efforts To Maximize Voter Participation

It started in the runup to the 2018 midterm elections: Hundreds of companies, including many retailers, joined nonpartisan…

Features September 21
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How Lowe’s ‘Making It’ Contest Blazes A Trail For Underrepresented Entrepreneurs

Coming up with a great product is only half the battle for inventors/entrepreneurs. Often, the real challenge involves…

Features September 18
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