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NRF Rebrands Paris Retail Week as Big Show Europe, Sets 2025 Dates

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The National Retail Federation (NRF) and events organizer Comexposium, which collaborated on the inaugural NRF Big Show Asia Pacific in June 2024, will rebrand Paris Retail Week as NRF 2025: Retail’s Big Show Europe. The trade show and educational event will be held Sept. 16-18, 2025 at the Paris Porte de Versailles Pavilion.

NRF has participated in Paris Retail Week, which Comexposium has been running for more than a decade, for several years. The event attracts more than 350 exhibitors each year and features more than 200 conference sessions and workshops.

“NRF is proud to represent the largest global retail brands in the world, and we are excited to expand our award-winning educational experiences into new markets, complementing the annual Big Show in New York City and Retail’s Big Show Asia Pacific,” said Matthew Shay, President and CEO of NRF in a statement.

“As one of the leading global event organizers, Comexposium built Paris Retail Week from the ground up,” said Laurent Noel, Managing Director of Comexposium in a statement. “We are now committed, in partnership with NRF, to ensuring our combined experience will result in one of the most dynamic, sought-after and highly attended retail events in Europe.”

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