Latest In: Executive Viewpoints

crm customer engagement customer marketing HR human interaction merchandising omnichannel technology

Customer-Centricity And The Power Of Human

By Mike Mojica, Merkle Technology is the backbone of CRM platforms, the conduit to first-party data and the…

Executive Viewpoints April 20
basket value discounting strategies e-commerce promotions retail

Breaking The Trend: Online Promotions And The Rise In Average Basket Values

By Marko Luhtala, RapidCampaign According to IMRG, the UK’s online retail association, there has been a general downward…

Executive Viewpoints April 17
demandware e-commerce omnichannel organizational structure unified commerce XChange

Content And (Unified) Commerce Take Center Stage At Demandware XChange

By Alicia Fiorletta, Senior Editor  I landed at Newark Liberty Airport about 6 a.m. this morning after attending…

Executive Viewpoints April 16
customer acquisition New York City Ode à la Rose pop-up start-up The Lionesque Group

Ode à la Rose Opens NYC Pop-Up

By Alicia Fiorletta, Senior Editor  Pop-ups are always fun. I personally enjoy them because they present retailers with…

Executive Viewpoints April 15
consumer education conversions ingredients value

Three Ways That Private Label Companies Can Better Connect With Consumers

For the longest time, the consumer gospel of private label has been: Sometimes they’re just as good as…

Executive Viewpoints April 15
Android Wear apple watch internet of things Owler Samsung technology wearables

Will Wearing An Apple Watch Hurt Your Career?

By Alicia Fiorletta, Senior Editor  Orders for the Apple Watch starting to roll in at 12:01 a.m. PT…

Executive Viewpoints April 14
Celerant Technology Executive ViewPoints Ian Goldman social

Leading The Charge: How To Stay Relevant In The Evolving Digital World

Retailers don’t need to be told that they exist in an ultra fast-paced, quickly evolving, and insanely competitive…

Executive Viewpoints April 13
crm customer experience customer lifecycle david trice digital engagecx physical

Putting Your Customer First: The Connection Of Virtual And Physical Worlds

It was one of the worst professional meetings ever.  While working as a senior executive at a major…

Executive Viewpoints April 13
crm customer data emails geo-location integrated calling mobile price quoting sales pipeline

Best Mobile CRMs For Mobile Businesses

By Aleksandr Peterson, TechnologyAdvice  Not every business is a brick-and-mortar business. From insurance estimators, to handymen, field service…

Executive Viewpoints April 13
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank