Customer expectations for ecommerce continue to rise. Buyers expect transparent pricing, seamless checkout and consistent, personalized experiences across channels — while businesses contend with increasing operational and tax complexity behind the scenes. But without intelligent automation, disconnected systems, manual processes and inconsistent tax handling can quickly undermine customer trust and limit growth.
This webinar will reveal how organizations are modernizing their ecommerce foundation using AI‑enabled commerce strategies that unify Shopify, Microsoft and Vertex. We’ll explore how AI‑driven insights and automation help connect front‑end commerce, back‑office operations and indirect tax compliance to reduce friction across the order‑to‑cash lifecycle while enabling faster, more confident decision‑making.
You’ll gain practical insights into how commerce, IT, finance and tax teams can collaborate using intelligent tools to enhance customer experience, streamline operations and build an ecommerce environment designed to scale — without introducing unnecessary risk.
Webinar attendees will learn how to:
- Identify common operational and customer experience challenges caused by disconnected ecommerce, ERP and tax systems;
- Explain how integrated commerce and tax automation support scalability across channels and geographies;
- Evaluate strategies for reducing friction and improving transparency across the order‑to‑cash process; and
- Apply best practices for designing a future‑ready ecommerce ecosystem that balances growth, agility, and compliance.
