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Pottery Barn to Cross the Pond with UK Digital Launch

Joseph Hendrickson-stock.Adobe.com

Pottery Barn, a portfolio brand of Williams-Sonoma Inc., will makes its United Kingdom debut this fall with a UK-specific website offering a curated selection of furniture, bedding, lighting and decorative accessories. The launch also will mark the introduction of the brand’s complimentary design services in the country, offering personalized styling assistance both in homes and online.

“Our curated assortment for the UK market celebrates Pottery Barn’s commitment to helping customers inspire great style for spaces small and large that are beautiful and functional,” said Monica Bhargava, President of Pottery Barn in a statement. “Whether furnishing a new flat, refreshing a family home, entertaining with family and friends or thoughtful gifting, we are proud to be providing the UK market with thoughtfully designed pieces that meet the needs of modern living.”

In May 2024 Pottery Barn Teen enhanced its digital tools and added design services for the Pottery Barn Dorm platform, which helps shoppers figure out how to furnish their college dorm rooms.

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