Fabletics Exec Reveals Key Strategies Behind 150% YoY Pinterest Growth
Advertising on Pinterest has provided a dramatic success story for Fabletics, including 150% year-over-year growth in 2019, but…
Features October 14
Latest In: Social Media Marketing
CMO Council Report: Why Paid And Earned Media Must Be In Sync For Retail Success
Marketing and communications are two sides of the same coin, but their respective teams are often at odds…
Features September 25
Tune Up Your Tone Of Voice On Social
Remember when you were a sassy little kid and your mom would tell you to “watch your tone…
Executive Viewpoints September 14
Olivela CXO: Content, Charitable Giving Keep Luxury Consumers Engaged
The luxury market has taken a significant hit as a result of the pandemic, but some brands and…
Features September 8Lowe’s Partners With Top Designers To Bring New York Fashion Week ‘Home’
Iconic fashion designers Jason Wu, Rebecca Minkoff and Christian Siriano might seen an odd fit for a retailer…
News August 26
Retail Lessons From China: Innovation, Resilience And Recovery
Non-essential retailers around the world have been devastated by COVID-19, with many experiencing everything from store closures to…
Executive Viewpoints August 25
Data Capital: The Competitive Weapon Most Retailers Have Yet To Fully Monetize
Traditional retailers are sitting on a powerful competitive weapon, and they’ll continue to operate less efficiently, lose market…
Executive Viewpoints August 20
How 3D Standards Will Simplify Image Creation And Usage In Retail
Practically everyone agrees that 3D imagery, whether it’s simply placed on a screen or is part of an…
Features August 19
Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital
Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world.…
Features August 14Top Stories
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