Latest In: Social Media Marketing

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Pinterest has teamed up with Banana Republic for its first-ever Wedding Week.

Pinterest Engages with Banana Republic for ‘Wedding Week’ Programming

Wedding season is in full swing, and searches on Pinterest for “wedding guest outfit inspiration” are up a…

News May 19
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Meta Launches Promotional Ads to Simplify Promotion Redemption for Consumers

Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover,…

News May 18
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When it comes to connecting to young consumers online, UGC and gaming are crucial new battlegrounds.

Deloitte: UGC and Gaming Offer Brands New Opportunities to Build Connections

Could we soon have a follow-up to the Buggles’ 1981 song Video Killed the Radio Star? If the…

Features May 12
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How to Effectively Use Branding in Your Explainer Videos

Nowadays, video content has become the ultimate tool for any company wanting to stay relevant and keep potential…

Executive Viewpoints May 12
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Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce…

Features May 8
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Walmart, Amazon and Meta are touting how they support SMBs for small business.

Walmart, Amazon, Meta Showcase Support for SMBs with New Data, Services

As National Small Business Month kicks off, some of the biggest names in U.S. commerce — including Walmart,…

News May 2
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E.l.f. Cosmetics Debuts Social-First ‘Vanity Table Talk’ Series

E.l.f. cosmetics is seeking to tap the power of celebrity with its new digital series, Vanity Table Talk.…

News May 1
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Pinterest is opening to third-party ads with Amazon as its first partner.

Pinterest Opens to Third-Party Ads with Amazon as First Partner

For the first time ever, Pinterest is opening its platform to third-party ad demand, starting with a multi-year…

News April 28
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True Religion is tapping into its loyal community of customers and creators to develop unique product experiences.

How the Y2K Revival is Expanding True Religion’s Shopper Community

True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells…

Features April 28
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