Brands and Consumers: How TikTok is Changing the Dynamics
Are you thinking of using TikTok for your retail brand? Well, the video sharing app is rapidly changing…
Executive Viewpoints November 3
Latest In: Social Commerce
Pinterest Debuts Shoppable Livestreaming with Top Creators
Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable…
News November 1
Zuckerberg Emphasizes Marketplaces and the Metaverse as he Pivots Facebook to a Younger Audience
[Editors’ Note: This story was originally published on Oct. 26. On Oct. 28, Zuckerberg followed up on the…
News October 29
Poshmark Rolls Out New Tools to Help Brands Connect with its 80M Users
Poshmark has launched a suite of social selling features designed to help brands and retailers connect with its…
News October 27
Reports: PayPal in Talks to Acquire Pinterest for $45 Billion
[Editors’ Note: Since the posting of this story, PayPal has denied the many rumors about a purchase of…
News October 21
As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes
Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be…
Features October 15
How True Religion and Supreme Reaped the Benefits of ‘No Marketing’ Marketing
Within its 25-year lifespan, Supreme has evolved from a highly local New York City institution to a world-renowned…
Features October 8
Livestreaming: Debunking 5 Common Myths
“Livestreaming” is one of the buzziest terms of the moment in retail, but the live shopping concept has…
Features October 6
TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features
Shopping has been happening organically on TikTok for a while. Case in point — #TikTokMadeMeBuyIt, which has entered…
News September 29Top Stories
Latest Podcasts
Latest Resources
