Latest In: Personalization

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Where’s the Party (City)? At 700+ Staples Stores

Just in time for graduation and other spring celebrations, Staples has launched a strategic partnership with Party City,…

News April 21
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The Agentic Commerce Paradox: It’s Already Here, and it’s Also Still Evolving

AI-powered agentic commerce, while still representing just a small fraction of all retail sales, has been growing so…

Features April 16
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Wedding Gowns and Cappuccinos: How David’s Bridal and Starbucks are Reshaping Shopper Journeys with AI

Two very different shopper journeys — selecting a wedding dress and buying that all-important cup of coffee —…

News April 15
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Rethinking Payments for Subscription and Digital Commerce in 2026

The digital goods and services industry is navigating a period of significant transformation. From entertainment platforms to streaming…

Executive Viewpoints April 13
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The Habit Economy: What the Fastest-Growing Retail Brands Reveal About Digital Loyalty

Retail growth used to hinge on the first win: the first click, the first purchase, the first viral…

Executive Viewpoints April 10
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Exclusive Q&A: How Google Ads Maintains the Key Product Data Needed to Optimize Agentic Commerce

By making search more natural and conversational, generative AI, along with its retailing buddy agentic commerce, are creating…

Features April 7
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Retail Reality and the End of Luxury Exceptionalism

For decades, luxury operated with the belief that it was insulated from the rules of retail. Scarcity, brand…

Executive Viewpoints April 2
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Stop Simply Optimizing Ads, and Start Designing for the Shopper Journey

Many advertisers have traditionally focused on tactical considerations in their performance marketing campaigns: placement strategies, creative formats and…

Executive Viewpoints April 1
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Shoptalk: AI Hot Takes from Google, The Home Depot, David Yurman, OpenAI & More

AI suffused the entire Shoptalk Spring event last week in Las Vegas, from an exhibit floor that was…

Features March 31
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