It’s Your Relationship: The Hidden Cost of Sending Customers Off-Site for Verification
Brands are investing more than ever in building direct relationships with their customers. First-party permissioned data is now…
Executive Viewpoints July 23
Latest In: Personalization
How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
This year has proven to be a high-pressure environment for ecommerce brands. Rising supplier costs, climbing digital ad…
Executive Viewpoints July 22
Back-to-School 2025: Season Stretches at Both Ends as Consumers Seek Value
Like the holiday shopping season, which has been steadily creeping back toward October (or even earlier), the back-to-school…
Features July 22
The End of the Branded Pen: How Smarter Swag is Reshaping Event Marketing
In event marketing, the giveaway has long served as a reminder of a brand after the event is…
Executive Viewpoints July 18
C-Store Retailer RaceWay Debuts Loyalty Program
RaceWay, which operates more than 240 stores in 11 states, has launched its first-ever loyalty program, RaceWay Rewards,…
News July 16
Listen Now: From Red Carpet to Cart — Crafting Digital Experiences That Convert
Makeup artist Patrick Ta is a master of beauty, but mastering retail requires a whole different set of…
Features July 16
Beyond Design: How Smart UX Drives Retail Ecommerce Success
In today’s competitive retail ecommerce landscape, where consumer expectations are shaped by experiences from major retailers and marketplaces,…
Executive Viewpoints July 11
Urban Outfitters Makes Students’ Dorm Dreams Come True with Help from HGTV
Urban Outfitters and HGTV will turn one student’s dream dorm into a real-life place. The Dream Dorm Makeover…
News July 9
From Store #1 to Store #300, Warby Parker Keeps its Eyes on the Prize
Step into a time machine and travel back 15 years, to the debut of (then) digital pure-play eyewear…
Features July 8Top Stories
