Intent is Just the Beginning in the Age of Agents
I recently read an article by Ann Smarty on intent-based optimization which was a nice, clear articulation of…
Executive Viewpoints September 2
Latest In: Personalization
The Future of Agentic AI Ecosystems in Retail
Agentic AI, where autonomous agents perform actions on behalf of people, may be relatively new, but it’s advancing…
Executive Viewpoints August 22
Saks Global Drives 7% Increase in Per-Visitor Revenue with Homepage Personalization
Saks Global has created a unique, personalized homepage that is dynamically assembled based on each visitor’s purchase intent,…
News August 15
Blue Apron Rebrands with Expanded Menu, à la Carte Ordering Options
Blue Apron, one of the pioneers in the prepared meal kit category, has rebranded with new, more convenient…
News August 11
Shelf vs. Subscription: How Retailers Can Retain Customers in the DTC Era
In 2023, the DTC space made headlines when pet food subscription service Butternut Box secured a record-breaking $351.5…
Executive Viewpoints August 6
Walmart Delivery Trucks Bring In-Person Experiences to Events
Walmart Delivers, keyed to align with the retailer’s “Who Knew?” reintroduction campaign, will bring five themed Walmart delivery…
News August 5
Creator-Led ShopMy Platform Debuts Consumer-Facing Commerce
ShopMy, a platform designed to transform creator marketing into measurable performance channels, has launched its first consumer-facing shopping…
News August 4
Why the Second Sale Matters More than the First
The first purchase is cause for celebration, but it’s the second sale that really matters. That’s when a…
Executive Viewpoints July 24
Target Brings Back BTS Personalization Stations at 500 Stores
Target is looking to continue the back-to-school sales momentum with ongoing sales on school essentials and the return…
News July 23Top Stories
