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Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Christmas in the UK is already in full swing. The UK remains a global shopping destination and traditionally…

Executive Viewpoints December 5
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Hy-Vee is partnering with Samsung to bring dynamic ads and content into stores and bolster its advertising across digital out-of-home, CTV and more.

Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Although Hy-Vee has offered different components of retail media for some years, it has “been building in earnest”…

Features December 5
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Build-A-Bear has released another branded film.

Build-A-Bear Continues Push into Branded Content with Holiday Feature Film

Build-A-Bear Entertainment, a division of Build-A-Bear Workshop, is bringing its latest feature film, Glisten and the Merry Mission,…

News December 4
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Meta is bringing Threads to Europe

Meta Preps to Bring Threads to Privacy-Conscious Europe as Musk Tells Fleeing X Advertisers to ‘Go F—’ Themselves

Meta is ready to launch its Twitter/X-competitor Threads in Europe this month, The Wall Street Journal reports, citing…

News December 1
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Amazon hosted the first-ever Black Friday game last weekend - here are the results.

Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest…

Editor's Perspective December 1
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True Classic Boosts Post-Purchase Email CTR by 1.87%

True Classic’s use of the ParcelLab post-purchase experience and returns management solution has helped the T-shirt and activewear…

Features November 30
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PepsiCo's Chief Commercial Officer and Chief Customer Officer reveal how the company's data investments have driven marketing and product innovation.

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

The PepsiCo portfolio has evolved to include some of the most recognized, even beloved, food and beverage brands…

Features November 30
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New commercial series from Walmart will be fully shoppable.

Walmart Brings a Little ‘RomCommerce’ to its Holiday Marketing

Walmart is tapping into one of Americans’ favorite holiday traditions — watching holiday rom-coms — for a new…

News November 29
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Revving Up Sales: The Competitive Edge of Visual Content

The power of visual content has evolved from a nice-to-have supplement to a central force shaping how businesses…

Executive Viewpoints November 29
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