Four Ways Retailers can Boost Retail Media Network Profitability
Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting…
Executive Viewpoints April 25
Latest In: Marketing
Google Again Delays Cookie Deprecation, This Time to 2025
In what has become a recurring plotline, Google has once again delayed third-party cookie deprecation on its Chrome…
News April 24
Saks.com Launches Retail Media Network
Saks has joined peers like Nordstrom and Macy’s by launching a retail media network that will enable its…
News April 23
The Growing U.S.-China Ecommerce Rivalry will Make 2024 the Year of Commerce Media
Ecommerce continues to climb to new heights in the U.S., where recently released figures for Q4 2023 show…
Executive Viewpoints April 23
After 25 Years, a Rebrand is Just the Beginning for Edible
Twenty-five years ago, Tariq Farid saw some fruit displayed in a unique way at an event. He turned…
Features April 22
AI and the Art of Non-Linear Customer Experience
In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A…
Executive Viewpoints April 22
Wayfair Welcomes Consumers to the ‘Wayborhood’ with Refreshed Branding, First Store
[Update as of 4/19/2024] Wayfair has provided more details on its inaugural large-format store. The 150,000-square-foot location will…
News April 19
Alliance Retail Group Launches Retail Media Network to Help Independent Grocers Compete
Alliance Retail Group (ARG) — a nonprofit self-negotiating ad group that helps independent grocers band together to remain…
News April 18
Walmart Makes Shopper Insights Available Via its Connect Retail Media Platform
For the first, Walmart is bringing together its data insights tool Walmart Luminate — which surfaces the retailer’s…
News April 18Top Stories
