Latest In: Marketing

Andy Warhol Birkin Finnegan Hermes Mark Sommers NFTs Patrick Rodgers

Court Decision in Hermès NFT Case Offers Brands Protection from Trademark Infringement

Today’s world is undeniably digital and becoming ever more so. And today’s digital world is ubiquitous, from the…

Executive Viewpoints April 3
discount shopping apps discovery-based shopping Featured marketplace suppliers merchandising strategies rebranding Retail ThinkTank (2023) Retail ThinkTank: Shopper Marketing & CX (2023) SHEIN Temu turnaround strategies wish Wishmas
Wish has a new CEO and new ambitions of returning to dominance.

Top Wish Execs Share Plan for Winning Back Consumers, Beginning with ‘Wishmas’

When Wish debuted in 2010 it took the U.S. by storm, rising to the top of the app…

Features March 31
eMarketer ID5 Meta Neutronian retail media networks Safari Valbona Gjini

Building a Retail Media Business that Stands the Test of Time

Retail media is one of the fastest-growing channels in the digital advertising space. In the U.S. market, 2023…

Executive Viewpoints March 31
marketing Mobile Media Labs solution spotlight

Mobile Media Labs Helps Retail Marketers Enable Results-Driven Campaigns

Mobile Media Labs solutions are designed to help retail marketers connect with publishers looking to monetize their traffic…

News March 30
#CCS23 aptos chatgpt commercetools composable commerce Featured Forrester freshworks Juniper Research MACH mntn Orium redpoint global Reskinned River Island Salesforce SiteOne SNIPES Sweaty Betty Talon.One Uniform.dev

#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s…

Features March 30
digital media networks Dollar General liveramp Meta social media
Dollar General will invest $100 million in increasing employees' hours.

Dollar General Ramps up Media Network to Reach Meta Platforms and Rural Customers

Dollar General is rapidly expanding its DG Media Network (DGMN) through partnerships with Meta and LiveRamp. The Meta…

News March 28
creator marketing creator partnerships creators influencer marketing social media marketing tiktok TikTok Branded Effects TikTok Effect House
TikTok Branded Effects from Daft Punk and Microsoft 365.

As Legislators Mull its Fate, TikTok Doubles Down on Creator Partnerships

TikTok’s future in the U.S. remains uncertain following last week’s Congressional grilling of CEO Shou Chew. Nevertheless, the…

News March 28
ashley furniture David's Bridal FlyteVu Sandals Resort

David’s Bridal Partners with Furniture Retailer Ashley for One-Night-Only Trunk Show

David’s Bridal will be showing off its Spring 2023 collection with in-store trunk shows on Friday, March 31,…

News March 27
Incentive Marketing Association Mobile Media Labs Vincent Hahl

How Incentivized Offerwall Marketing can Boost User Acquisition and Engagement 

As a retail marketing executive, you are likely familiar with the challenges of online marketing in today’s fast-paced…

Executive Viewpoints March 27
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank