Infosys Bows ShoppingTrip360 To Trace In-Store Behavior Patterns
It might be the long sought solution for click tracking in stores. Or it might be another customer…
News August 14
Latest In: Loyalty
Limiting Problem Shopping Experiences Especially Key In Current Retail Environment
Retailers that understand the importance of negative shopping experiences and limit their occurrence have a better chance to…
News August 7
Analysts Suggest Subtle Shifts In Customer Segmentation Strategies To Provide Shelter From The Economic Storm
Retailers that have identified and analyzed their customer base over the past year may find a new…
News August 1
Retailers Have Opportunity To Focus On Customer Engagement During Challenging Economic Times
It is one of the oldest adages in the business world: “Find opportunity in adversity.” With the…
News July 24New Study Shows Retail Loyalty Programs Lag In Customer Metrics; Progress In Multichannel Approach
Retail loyalty programs are quickly separating into the haves and the have-nots. That’s the upshot from a recent…
News July 10New Report Spotlights Strategies To Reach The Web 2.0 Consumer
Socializing with peers and specially targeted events are two ways marketers are reaching the new generation of consumers:…
News June 5
The dunnhumby Way: Insights Into How Relevance Marketing Shapes Strategy For Tesco, Kroger & Others
Most retailers are familiar with the success Tesco has had with its Clubcard loyalty program. With more than…
News June 5
FMI Report: Consumers Making Fewer Trips, Grocers Push Loyalty
Shopping trips are down 1.9 trips per week as a result of economic pressures and higher fuel prices,…
News May 15Customer Focus, Multi-Channel Connections Top List of POS Initiatives in Aberdeen Report
It’s no longer enough to improve store productivity and decrease the cost of operations with a new POS…
News April 23Top Stories
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