FreshDirect Makes Physical Retail Debut a Hamptons Pop-Up
FreshDirect is venturing beyond the digital realm for the first time in nearly 25 years with a pop-up…
News May 23
Latest In: Experiential Retail
Longchamp’s Art-Infused SoHo Store has been Redesigned with Hospitality in Mind
Every retailer wants its physical spaces to feel welcoming, but the newly redesigned Longchamp store in NYC’s SoHo…
Features May 22
WHSmith Media Network Hosts Experiential Nestlé Takeovers at Airport Stores
Beginning earlier this month, WHSmith North America, which launched the WHSmith North America Media Network (WHS Media) in…
News May 21
Urban Outfitters Targets Gen Z with Gamified Back-to-Campus Campaign
Urban Outfitters (UO) has launched UO Haul, a multi-stage campaign designed to support students decorating a dorm room…
News May 20
Bath & Body Works Taps Nike Exec to Lead Company
Bath & Body Works has named Daniel Heaf as its new CEO, effective immediately. He replaces Gina Boswell,…
News May 19
Dick’s Sporting Goods to Acquire Foot Locker in $2.5 Billion Deal
In an acquisition that will provide Dick’s Sporting Goods with an international presence for the first time, the…
News May 15
Urban Outfitters Launches Immersive In-Store Experience with Nike
Urban Outfitters has picked Nike as the first partner for its new “On Rotation” retail experience, designed to…
News May 14
Bath & Body Works Bets that the Nose Knows
Bath & Body Works will spotlight the sneakily powerful sense of smell via its Come Back To Your…
News May 2
How Printemps’ New NYC Store Supports ‘Democratic Luxury’ with Subtle Technology
Printemps is one of the oldest department stores in the world, yet most Americans have never heard the…
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