Latest In: Consumer Trends

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VF Corp., the parent of brands such as Vans, The North Face and Timberland, has laid off approximately 500 corporate employees across the organization.

Responding to Activist Investor Pressure, VF Lays Off Corporate Employees

VF Corp., the parent of brands such as Vans, The North Face and Timberland, has laid off approximately…

News December 1
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PepsiCo's Chief Commercial Officer and Chief Customer Officer reveal how the company's data investments have driven marketing and product innovation.

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

The PepsiCo portfolio has evolved to include some of the most recognized, even beloved, food and beverage brands…

Features November 30
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Discounts drove another year of record-breaking spending this Black Friday and Cyber Weekend.

Discounts Drive Record-Breaking Black Friday, Cyber Weekend Spending

As Cyber Monday sales continue to roll in, Cyber Week appears to have allayed retailers anxieties by delivering…

News November 27
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Touchland CEO Andrea Lisbona shares her top five tips for maximizing social reach and impact during the holiday season.

Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

This is Part 3 of The Holiday Readiness Series, which will feature tactical tips and takeaways from experts…

Features November 27
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Digital Revolving Credit: A Potentially More Responsible Financing Option than BNPL

As the CEO of FuturePay, I’d like to shed light on some of the benefits of digital revolving…

Executive Viewpoints November 27
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What’s Your Social Commerce Strategy? 5 Steps Brands can Take Now to Meet their Holiday Sales Goals

One thing brands and retailers can count on this holiday season is that shoppers are being more frugal…

Executive Viewpoints November 24
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When Customers Aren’t Holiday Shopping, They’ll be Streaming

The winter holiday season is a critical time for retail. November and December holiday sales average around 19%…

Executive Viewpoints November 21
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Walmart, TJX Provide a Few Bright Spots in Q3 Results

Several of the nation’s largest retailers, including Target, Macy’s, Gap and BJ’s Wholesale Club, struggled during Q3, with…

News November 20
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Even Elves are Using AI This Year: Simon Debuts ‘HolidAI’ Tool in Two Malls

Since Santa’s magic only works in the vicinity of the North Pole, Simon Property Group has equipped “helper…

News November 17
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