Building a Retail Media Business that Stands the Test of Time
Retail media is one of the fastest-growing channels in the digital advertising space. In the U.S. market, 2023…
Executive Viewpoints March 31
Latest In: Business Intelligence
#CCS23: Composable Commerce, ChatGPT and Data, Data, Data
The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s…
Features March 30
How Impossible Kicks Turned Sneaker Resale into an ‘Attainable Luxury Experience’
Making the word “impossible” part of your business name might sound like a company is pridefully flinging a…
Features March 28
2 Things Will Separate Retail Media Winners from the Losers — Data and Scale
Media networks are retailers’ hottest new accessory; in fact, the sheer number of retailers that have developed retail…
Features March 24
Delay Now, Pay Later: Why Ecommerce Can’t Afford to Skimp on Consumer Data Security
More than 80% of the world’s consumers now shop online, providing retailers with more consumer data — and…
Executive Viewpoints March 24
Serta Simmons Seeks to Improve Inventory and Supply Chain Planning with New Tech
Mattress retail conglomerate Serta Simmons Bedding (SSB) — the owner of brands including Serta, Simmons, Beautyrest and Tuft…
News March 17
Lesson from Netflix: How Marketers can Enhance the Ecommerce Shopper Experience
When you open Netflix, you’ll likely see suggestions based on your recent viewing, whether it’s “Top Picks for…
Executive Viewpoints March 17
Ecommerce Fraud: What is it and how do we Prevent it?
A study conducted by PwC in 2022 showed that in the last two years, more than 50% of…
Executive Viewpoints March 13
Social Commerce is Taking Off. Here’s How it Gets to the Next Level
Social commerce is the latest frontier for brands looking to spur sales and boost revenues. The segment, which…
Executive Viewpoints March 10Top Stories
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