Pop-Ups Prove Their Versatility: Product Debuts, Event Tie-Ins and On-the-Ground Testing
While pop-ups aren’t a new phenomenon, they have become more sophisticated and varied in recent years. They can…
Features March 19
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Retail is the Most Common Location for Gun Violence, but There’s More to the Story
In 2024 there were 5,462 gun-related incidents in the U.S., and retail represented the single biggest vertical where…
Features March 18
Small Marketing Tweaks, Big Results: DSW Proves the Power of Personalization
It’s no secret that brand loyalty is eroding amid increasing price sensitivity and digital overload. While personalized engagement…
Features March 12
Retailers’ Quest for Seamless Shopper Journeys Fuels Payment Modernization Projects
Even though more than half (56%) of retailers surveyed by KPMG completed a major payments modernization program within…
Features March 7
Rising to the Challenge: The Future of Retail Media in a World With (or Without) Cookies
After years of teasing out the impending deprecation of third-party cookies, it turns out Google is keeping cookies…
Executive Viewpoints March 5
Dr. Martens Picks AI-Powered Platform to Enhance Customer Identity Resolution Across Channels
Dr. Martens has selected the Amperity customer data cloud solution to support its global data and marketing operations…
News March 4
How AI-Generated Digital Store Twins Help Lowe’s Optimize Layouts, Merchandising
When retailers discover that a particular product isn’t selling as well as it normally does, there are many…
Features March 4
How Retailers Can Protect Margins and Customer Trust with Dynamic Pricing
Inflation and economic uncertainty have put pressure on retailers to find creative ways to protect margins while staying…
Executive Viewpoints March 4
Furniture.com Sets Out to ‘Transform the Industry’ with Multi-Brand Ecommerce Experience
The new ecommerce platform Furniture.com is seeking to enhance the furniture-buying process for consumers by offering a “one-stop-shop”…
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