American Eagle Launches ShopBeacon In 100 Stores
American Eagle Outfitters (AEO) is the latest retailer to implement beacon technology, which is designed to help retailers…
News January 21
Latest In: social media
How NYX Ties User-Generated Content To Commerce
Brands and retailers tap user-generated content to showcase real-life use-cases for their products and services. And with 92%…
News January 15Data Collection Plays Key Role In Social Shopping
Retailers should view social shopping not only as a way to achieve more personalized engagement with customers and…
News January 13Get Ready For The BIG Show!
Yep, it’s that time of year again folks! The National Retail Federation’s annual BIG Show is back, and bigger…
Executive Viewpoints January 12Grocers Fuel Consumer Passion For Supermarkets
By Kim Zimmermann, Managing Editor I have spent a good chunk of my career covering the supermarket industry,…
Executive Viewpoints January 8Duane Reade Expands Social Reach With Boo-Ti-Ful Legs Campaign
Drugstore chain Duane Reade has developed a series of successful campaigns using its “Parallel Persuasion” equation, which is…
News January 3Larry Freed Shares Lessons Learned From “Innovating Analytics”
Businesses across industries can mine significant value from collecting, analyzing and leveraging customer feedback and data. Not only will leveraging…
Executive Viewpoints December 19Duane Reade Delivers Social ROI With Facebook Contest
Duane Reade has launched the “Show Us Your Party Legs” Facebook photo contest, a three-week-long omnichannel marketing campaign…
News December 18Target Launches Awesome Shop To Showcase Most-Pinned Products
Target has launched a beta version of Target Awesome Shop, a new web site powered by the image…
News December 12Top Stories
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