A Lesson In Marketing To Baby Boomers: Don’t Be Afraid To Engage Through Social Media
By Andrew Surwilo and Thomas Shipley, Co-Founders, Atlantic Coast Media Group (ACMG) Baby boomers have experienced some of…
Executive Viewpoints July 18
Latest In: social media
Sharing, Shopping And Socializing: How Millennials Spend Their New Money
By Samantha Polak, Editorial Intern As more and more Millennials settle into their adult lives and careers,…
Executive Viewpoints July 17Get Your Content Optimized For Millennials
By Alicia Fiorletta, Senior Editor We’re all familiar with the term “content is king.” But does it really have…
Executive Viewpoints July 8Who Run The (Retail) World? Girls!
By Samantha Polak, Editorial Intern While women are notorious for being the shoppers of the family, a new…
Executive Viewpoints July 4ShoeDazzle Celebrates Independence Day With FireWorkIt Giveaway
Footwear eTailer ShoeDazzle is getting consumers in the July 4th spirit with the “FireWorkIt Giveaway.” Pinterest is at…
News July 3
Off Broadway Shoes Adds Sparkle To Social Media
Looking to capitalize on its partnership with Sony Pictures to promote the feature film “Sparkle,” footwear retailer Off…
Features June 18
63% Of SMBs Have Embraced Digital Marketing
Building digital brand awareness is not just for the big-brand retailers. In fact, 63% of small business (SMB)…
News June 16Leading Retailers Tap Native Advertising Program From We Heart It
Several brands and retailers, including Candie’s, Hollister, JCPenney and Old Navy have registered for the native advertising program…
News May 23
OverstockArt.com Boosts Traffic From Pinterest By 1,000% With Mother’s Day Contest
Prominent consumer spending holidays such as Mother’s Day are prime selling periods for retailers. In fact, consumers spent…
Features May 19Top Stories
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