Latest In: research recap

consumer journey fetch mobile loyalty mobile shopping research recap

65% Of Shoppers Visit Stores After Viewing Mobile Ads

Shoppers are using their mobile devices more frequently to browse and buy. As a result, mobile advertising is…

News July 8
consumer experience customer service Multichannel Commerce research recap survey results

60% Of Shoppers Say Retailers Offer Above-Average Customer Service

Retailers are constantly looking for innovative ways to provide top-notch customer service to their shoppers. Survey results from…

News June 30
CMOs digital marketing luxury brands research recap

71% Of Luxury Brands Don’t Have CMOs

Marketing is a core function in retail organizations across sizes and categories. Although retailers are ramping up their…

News June 23
brand awareness digital marketing research recap SMBs social media webs

63% Of SMBs Have Embraced Digital Marketing

Building digital brand awareness is not just for the big-brand retailers. In fact, 63% of small business (SMB)…

News June 16
ecommerce interactions marketing research recap webrooming

88% Of Shoppers Are Webrooming

The act of webrooming, or the process of researching products online then buying them in store, has become…

News June 9
delivery research recap Supply chain west monroe

Most Shoppers Would Pay More For Sustainable Delivery Options

Retailers are ramping up delivery speeds to meet the demands of empowered shoppers and keep pace with online…

News June 2
COLLOQUY customer engagement incentives loyalty programs research recap

Do Loyalty Program Tiers Matter?

Customer loyalty and rewards programs are designed to enhance the overall brand experience, boost engagement and generate more…

News May 27
data collection instore tracking location analytics OpinionLab research recap

Most Shoppers Disapprove Of In-Store Tracking

Beacons, mobile apps and location analytics solutions, are enabling retailers to track and analyze customer browsing and buying…

News May 19
Experian Marketing Services Facebook research recap social commerce

Social Influences 8% Of Online Sales

For years, retail executives have debated the business impact of social media. Although Facebook, Twitter and other sites…

News May 12
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank