What to Consider When Incorporating AI into Your Retail Business
Artificial intelligence has revolutionized the way businesses and individuals operate by using data to power tools that can…
Executive Viewpoints May 8
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Four Ways Retailers can Boost Retail Media Network Profitability
Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting…
Executive Viewpoints April 25
AI and the Art of Non-Linear Customer Experience
In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A…
Executive Viewpoints April 22
Next-Gen Co-Brand Cards are Tailored to You, by You
In a world filled with loyalty offers, it’s all about offering the right rewards and experiences at the…
Executive Viewpoints April 9
Salesforce Survey: 36% of Retail Employees Already Using Generative AI
Retailers have been eager to jump on the generative AI bandwagon: according to a new survey conducted by…
Features March 18
How to Improve Digital Privacy and Trust Between Consumers and Companies
In the U.S., the past year was the most active to date for passing state-by-state data privacy laws.…
Executive Viewpoints February 26
Six Principles for Redefining Retail with Responsible AI
Generative AI (Gen AI) has brought about a seismic shift that’s reshaping customer interactions and business operations. As…
Executive Viewpoints January 30
Challenging the Way Retailers Think About Traffic Counting
I’m sure you’ve heard the expressions, “what goes around comes around,” and “what’s old is new again.” These…
Executive Viewpoints January 29
Dynamic Creative Optimization Decoded: A Masterclass for Retail Success
In the dynamic world of retail, businesses face the ongoing challenges of rising advertising costs alongside a swiftly…
Executive Viewpoints January 22Top Stories
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