Macy’s.com Sees 12% Boost In Online Sales With Predictive Analytics
Best-in-class retailers are embracing predictive analytics to track and understand consumer behaviors, and better tailor marketing campaigns across…
News May 14
Latest In: personalization
What Does Big Data Mean For Retail?
By Harbinder Khera, CEO, MindMatrix Discussions of Big Data are everywhere in the news media. Frequent articles appear…
Executive Viewpoints May 9Labelux Taps Amplience To Improve Site Personalization
Private luxury products group Labelux is using the Adaptive Media Platform (AMP) from Amplience to facilitate personalization and…
News May 9
RevTrax SmartOffers Personalizes Digital Coupons
Coupons are considered key tools in retailers’ marketing arsenals. Oftentimes, though, coupons can only be used for specific…
News May 5The “So What?” Of Data
By Dheeraj Pandey, IQR Consulting While shopping on a major retailer’s web site recently, I abandoned the shopping…
Executive Viewpoints May 5Are You Optimizing Your Millennial Marketing Tactics?
By Alicia Fiorletta, Senior Editor Did you know that on average, Millennials touch their smartphones 45 times per…
Executive Viewpoints May 1What Do Retailers Need To Do As Commerce Goes Through A State Of Disruption?
By Sanjay Parthasarathy, Founder and CEO, Indix Commerce is being disrupted. The rapid adoption of technologies such…
Executive Viewpoints April 29The Future Of Couponing Is Digital But Not Mobile
By Tim Belvin, Visible Brands Traditional print couponing, while sometimes effective, is almost always inefficient. It may indeed…
Executive Viewpoints April 25
What Is The New Retail Democracy?
“Give the people what they want.” That’s the mantra shared by Mike Webster, SVP and General Manager for…
News April 24Top Stories
