Latest In: personalization

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Who Run The (Retail) World? Girls!

By Samantha Polak, Editorial Intern  While women are notorious for being the shoppers of the family, a new…

Executive Viewpoints July 4
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Where Is The Line Between Helpful Information Sharing And Creepiness?

One of the most challenging dilemmas for retailers today has to be staying on the right side of…

Editor's Perspective July 2
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8 Tips To Find And Retain Customers In The Age Of ADD

The average American’s attention span has plummeted over the past decade from 12 minutes to a shockingly brief…

Executive Viewpoints June 30
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Don’t Ignore Abandonment: Top 5 Tips For Optimizing Abandon Cart Emails

By Melanie Davidson, VP of Digital Strategy, Merkle Abandon cart triggers are a critical tool to any retailer’s…

Executive Viewpoints June 13
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iBeacon And The Emergence Of The Smart Store: 5 Approaches To Customer Loyalty

By John Bee, White Space Retailers are going through one of the biggest shifts in consumer behavior. E-Commerce…

Executive Viewpoints June 6
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Cutting-Edge Brands Cash In On Customization

By Alicia Fiorletta, Senior Editor Personalization has been a major topic of discussion as of late. It’s easy…

Executive Viewpoints June 3
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Topshop Sees Expansion Success With Qubit

By Alicia Fiorletta, Senior Editor  The funnest part about being a retail reporter in this day and age…

Executive Viewpoints May 29
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Are You Using And Abusing Customer Data?

There’s been a lot of hype and discussion around using Big Data to create more compelling shopping experiences.…

Executive Viewpoints May 22
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Can Shutterfly Recover From Its Targeting Catastrophe?

Imagine you’re sifting through your email inbox one morning and drinking a cup of coffee. Most of the…

Executive Viewpoints May 21
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