AI Commerce Depends on Open, Foundational Location Data
The shift toward autonomous AI shopping agents is accelerating, moving agentic commerce from an experimental concept to an…
Executive Viewpoints May 25
Latest In: microsoft
The Invisible Bias Problem in AI Consumer Research
A startup ran the same question through a synthetic panel and a real consumer sample: “What would you…
Executive Viewpoints May 15
Microsoft and ESW Execs to Reveal How to Boost Cross-Border Commerce, Even in Volatile Times — Sign Up Now
Cross-border commerce is changing—are you ready? Hear directly from Microsoft and ESW executives next Tuesday on what’s defining…
News April 9
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Stop Simply Optimizing Ads, and Start Designing for the Shopper Journey
Many advertisers have traditionally focused on tactical considerations in their performance marketing campaigns: placement strategies, creative formats and…
Executive Viewpoints April 1
How Inviting Consumers to ‘Ask Ralph’ Deepens Their Connection to the Ralph Lauren Brand
Few brands have been as successful as Ralph Lauren at maintaining a consistent philosophy and image over decades.…
Features January 13
Etsy, Shopify Among Early Partners for Microsoft’s Copilot Checkout
Microsoft is following ChatGPT’s lead with the debut of checkout capabilities in its AI-powered assistant Copilot. Among the…
News January 9
Levi’s Develops AI-Powered Internal ‘Superagent’
Levi Strauss & Co. has embraced AI-powered technology from Microsoft as the denim retailer continues its efforts toward…
News November 17
Mastercard Debuts Digital Media Network
Mastercard has introduced Mastercard Commerce Media, a digital media network with an existing base of 25,000 advertisers and…
News October 3
Best Buy and Microsoft Celebrate Teens’ Creativity with Limited-Edition Tablet Covers
Best Buy and Microsoft have collaborated to produce a limited-edition version of the Microsoft Surface 13” Keyboard (a.k.a.…
News August 25Top Stories
