Kohl’s Tries to Win Back Families with New Brand Platform Showcasing Diverse Assortment
Kohl’s is rebranding and using a new brand platform to reaffirm its commitment to families. The struggling retailer…
News September 5
Latest In: marketing
How Rebecca Minkoff is Feeding her Risk-Taking Addiction
Rebecca Minkoff doesn’t just like taking risks — she’s addicted to it. “It’s all about pushing myself out…
Features May 6
NBCU Exclusive: What One of the World’s Biggest Media Companies Sees Ahead for Retail
As one of the largest media and entertainment companies in the world, NBCUniversal is also one of the…
Features October 4
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
It’s Barbie’s World, We’re Just Living in It
With our Editors Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they…
Editor's Perspective August 4
4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers
While Urban Outfitters’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination…
Features June 22
Meta Launches Promotional Ads to Simplify Promotion Redemption for Consumers
Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover,…
News May 18
CMO Council: Breaking Down Silos Between Sales and Marketing is Key to Organizational Success
Collaboration is key to a successful retail enterprise, but companies may have some work ahead to leverage their…
Features May 15
Shoppers Seeking Comfort and Self-Expression Will Smash the Piggy Bank for a Splurge Purchase
Shoppers are cutting back in the aggregate as they brace themselves for economic headwinds, so the conventional wisdom…
Features May 10
How to Drive Wine Sales in 2023 with Digital Marketing
How can your wine brand stand out among thousands of competitors? It’s about more than having the most…
Executive Viewpoints April 13Top Stories
