instagram

Facebook Ups the Shopping Ante with new Livestreaming, Community Commerce Features

Fresh off its rebrand, Meta has introduced a series of new tools to make shopping and buying easier on its flagship platforms…

How Petco Turns Live Shopping Events into Long-Term Social Commerce Activations

Live shopping is one of the hottest spaces in retail, and with good reason: it provides a fun and convenient way for…

Brands and Consumers: How TikTok is Changing the Dynamics

Are you thinking of using TikTok for your retail brand? Well, the video sharing app is rapidly changing the face of discovery…

Zuckerberg Emphasizes Marketplaces and the Metaverse as he Pivots Facebook to a Younger Audience

[Editors’ Note: This story was originally published on Oct. 26. On Oct. 28, Zuckerberg followed up on the announcement covered in this…

Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Seemingly every day there’s another announcement about a new feature enabling purchases on one social platform or another. In the last two…

Shoppers Are Flocking to a New Digital ’Hood. What Does This Mean for Retail?

During the pandemic, much like our working lives and our socializing, retail had to migrate solely online — and with this seismic…

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to…

Why Google, Facebook and Instagram Ads Blossomed in 2020 — and Where They’re Headed Next

ROI for online advertising benefited from the shift to ecommerce in 2020, as well as the increasingly granular targeting capabilities offered by…

How Adore Me is Driving Awareness Around Social Algorithm Bias

2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on social media in Q4…

Facebook Tests New Functionalities for In-Stream Video Ads

Facebook and Instagram are adding new In-Stream video capabilities to help retailers maximize the impact of their video ad experiences. New options…

How American Eagle Meets Its Gen Z Customers ‘However, Whenever, Wherever They Want to Be’

The COVID-19 pandemic has been challenging for retailers with a strong mall-based footprint, but American Eagle rose to the occasion by tapping…

LivePerson Launches Instagram Integration to Help Improve Social Media Messaging

Conversational solution provider LivePerson has integrated Instagram messaging into its Conversational Cloud platform. This new feature can help retailers create meaningful messaging…

instagram

Facebook Ups the Shopping Ante with new Livestreaming, Community Commerce Features

How Petco Turns Live Shopping Events into Long-Term Social Commerce Activations

Brands and Consumers: How TikTok is Changing the Dynamics

Zuckerberg Emphasizes Marketplaces and the Metaverse as he Pivots Facebook to a Younger Audience

Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Shoppers Are Flocking to a New Digital ’Hood. What Does This Mean for Retail?

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

Why Google, Facebook and Instagram Ads Blossomed in 2020 — and Where They’re Headed Next

How Adore Me is Driving Awareness Around Social Algorithm Bias

Facebook Tests New Functionalities for In-Stream Video Ads

How American Eagle Meets Its Gen Z Customers ‘However, Whenever, Wherever They Want to Be’

LivePerson Launches Instagram Integration to Help Improve Social Media Messaging

With Brand Language Under a Microscope, AI-Powered Optimization Appeals to Marketers

2022 Customer Loyalty Data Study: What are the True Drivers of Loyalty in the Minds of Consumers?

5 Trends Shaping the Future of Ecommerce

7 Surprising Tax Facts That Will Impact Your DTC Strategy

‘Returnuary’ is Coming: Stay Agile on Tax in Preparation

NRF 2022

Retail Innovation Conference & Expo 2022

Access The Media Kit

Interests:

Access Our Editorial Calendar