What Retailers Need to Do to Win Gen Z
Retail is undergoing a generational shift, and at the center of it is a powerful and misunderstood consumer:…
Executive Viewpoints June 10
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5 Simple Steps to Create a High-Impact Brand Sweepstakes
Looking to increase brand engagement, boost awareness and grow customer loyalty? It might be time to run a…
Executive Viewpoints March 11
Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience
The power of social media in ecommerce is palpable. Shares, recommendations and actual transactions on channels like Instagram…
Executive Viewpoints February 6
How Jointly Leverages AI and Journaling App Data to Fine-Tune Cannabis Product Recommendations
Given that different cannabis products can produce a wide range of effects among consumers, one of the biggest…
Features January 3
4 Ways Retailers can Connect with Gen Z
Retailers have to start understanding Gen Z. They’re in their late teens to mid-20s and have far more…
Executive Viewpoints December 27
How Brands Can Turn Viral Moments into Lasting Consumer Loyalty
The way we shop is transforming, driven largely by millennials and Gen Z as they shift from active…
Executive Viewpoints December 9
Lesson from APAC: Social Commerce is Not One-Size-Fits-All
For the last half decade, U.S. and European retailers have observed – and, often, participated in – the…
Executive Viewpoints November 29
Target Taps into Creator-Led Commerce with Linktree Partnership
Target is tapping into the $250 billion creator economy through a new partnership with Linktree, a tool that…
News November 8
How Brands Should be Preparing for a Potential TikTok Ban
For more than two years the fate of TikTok in the U.S. has hung in the balance. But…
Features November 4Top Stories
