Latest In: Holiday ThinkTank: Featured in Digital Commerce (2025)

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Google's new virtual try-on-me, not available for footwear.

As ChatGPT Focuses on Checkout, Google Hones its Shopping Experience

As consumers increasingly begin their shopping journeys with conversational AI tools like Google’s Gemini, ChatGPT and Perplexity, there’s…

Features October 16
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Creator making video for TikTok Shop

Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers

How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for…

Features September 12
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How different generations are using AI search

AI Search is Rapidly Gaining Consumers’ Trust

When it comes to brand discovery, AI is quickly earning consumers’ trust, with 62% of consumers saying they…

Features August 8
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Functional hydration brand Liquid I.V. was one of the best-selling products this Prime Day.

Inside One of Prime Day’s Biggest Success Stories — Liquid I.V.

There’s no denying the power of Amazon Prime Day: The annual sales event is now as much a…

Features July 24
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Visualization of online shopping

Marketplaces Overtake DTC as Primary Digital Growth Channel

Marketplaces drove over 40% of total ecommerce growth in 2024, officially surpassing direct-to-consumer (DTC), wholesale and other channels…

News July 21
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Alero and Liz, two of the 1,700 human stylists that power Stitch Fix.

Why Stitch Fix is Focusing on its Human Stylists When Everyone Else is Talking About AI

These days it seems everyone is an “AI company” — whether the goal is boosting SEO or sales…

Features March 20
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