TikTok Launches Generative AI Tool to Help Brands with Content Creation
TikTok has debuted a new AI-powered virtual assistant, the TikTok Creative Assistant, to “intelligently collaborate with brands and creators…
News October 2
Latest In: generative AI
Gaining and Keeping Trust in the Age of AI: A Five-Point TRUST Framework for Deploying AI
Generative AI technology is progressing at breakneck speed and is predicted to change numerous aspects of our daily…
Executive Viewpoints September 29
What Shifts in Online Search Behavior Really Mean for Brands
We’ve all heard the stat — more shopping searches now start on sites like Amazon or TikTok than…
Features September 28
How to Give Luxury Shoppers the Digital Experience they Desire
Despite a recent rocky economy — seized by inflation and supply chain pains — the global luxury retail…
Executive Viewpoints September 27
What to Expect and What to Wish for from Retailers this Holiday Season
Last holiday season would have marked a certain “post-pandemic” normalcy, but extreme excess inventory and inflation significantly impeded…
Executive Viewpoints September 18
Ebay Develops New AI Listing Tool to Streamline Seller and Buyer Experiences
Sellers on any online marketplace know that the key to success is a well-constructed product detail page (PDP).…
News September 11
Forrester Report: 6 Steps for B2C Marketers Seeking Wins in 2023
Two types of technological change are causing the proverbial sleepless nights for business-to-consumer (B2C) marketers: updating data strategies…
Features September 8
4 Ways AI Can Support Business Growth
Retailers are tackling pressing issues, from wavering customer loyalty to finding the next channel or platform they need…
Features September 7
How AI Can Help You Create Human-Centric Retail Experiences
Generative AI may be generating buzz, but for tech-savvy retailers, AI is not a new technology. Conversational AI…
Executive Viewpoints August 31Top Stories
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