Latest In: generative AI

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Anthropologie taps a combination of marketing channels and tactics to keep loyal customers happy and acquire new, younger consumers.

4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

While Urban Outfitters’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination…

Features June 22
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Example of Google's new AI-powered background generation tool.

Google Debuts New Tools to Help Brands Harness the Power of Generative AI

Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event…

News May 23
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Google is doubling down on its generative AI initiatives.

Google Aims to ‘Supercharge’ Shopping with Generative AI-Enhanced Search

As the CEO of ChatGPT developer OpenAI prepares to testify before the U.S. Senate next week about potential…

Features May 11
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Conversational commerce

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce…

Features May 8
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Amazon Retail and Cloud Growth Slows in Q1 but AI Investments Hold Promise

Amazon’s net sales grew 9% year-over-year to $127.4 billion in Q1 2023. Net income was $3.2 billion for…

News April 28
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How retailers are using generative AI.

From Product Descriptions to SEO: How Retailers are Putting Generative AI to Use

[Editor’s note: This is the third article in our series on AI in retail. Be sure to check…

Features March 16
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