Latest In: customer acquisition

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Magento Releases Dashboard To Guide Holiday Decisions

Magento Commerce has introduced a Holiday Dashboard designed to use live data to guide merchant decisions in order…

News November 1
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In Fashion, Acquiring ‘Shop Hoppers’ Must Be A Top Priority

As fashion retailers aim to acquire new consumers, they should narrow their focus to shoppers that have purchased…

News October 11
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A User’s Guide to Content Marketing

Given the increasing costs of customer acquisition, achieving brand loyalty amongst consumer bases is more important than ever.…

Executive Viewpoints September 20
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Optimove Integrates With Google Ads To Boost Customer Retention

[Editor’s Note: This article has been edited since its original publication to reflect updated information.] Customer Marketing Cloud…

News August 25
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CMO Conversation: Moosejaw’s Dan Pingree

Freely admitting a tendency toward “dumb” content and marketing, Moosejaw is an entertaining outdoor retailer that doesn’t ever…

News June 29
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Speed Commerce Announces New Ownership, $150 Million Investment

E-Commerce technology and omnichannel solution provider Speed Commerce has completed a restructuring process that has resulted in new…

News June 15
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Zooz Onboards Former Worldpay Exec As EVP Of Sales

Payment technology provider Zooz has hired Chester Ritchie as its EVP of Sales and Business Development. In this…

News February 25
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Ode à la Rose Opens NYC Pop-Up

By Alicia Fiorletta, Senior Editor  Pop-ups are always fun. I personally enjoy them because they present retailers with…

Executive Viewpoints April 15
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Transcending Gift Cards: Three Benefits For Brands And Retailers

By Monika Kochhar, SmartGift Buying for others is hard. When faced with mounting pressure and waning time, we have…

Executive Viewpoints July 28
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