Latest In: cross-channel

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Social Media Analytics Turns Customer Sentiment into Actionable Data

While many retailers may still be working to best utilize the data they currently collect —such as sales…

News May 6
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Mobile the Next Frontier for Consumer Marketing

By Jay Henderson, Director of Product Marketing, Unica The tremendous success and media buzz around Apple’s iPhone and…

News April 22
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Blippy.com: Sharing What You’re Buying

By Tom Ryan, Managing Editor, RetailWire Editor’s Note: This article is an excerpt from one of RetailWire’s recent…

News March 11
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Cross-Channel Promos Look To Drive Share Gains As Holiday Sales Rebound

There may be some holiday cheer after all this season, as some retailers and analysts have seen some…

News November 12
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Urban Outfitters Selects Sterling For Cross Channel Initiative

As part of a corporate initiative to improve customer service by replacing legacy systems, Urban Outfitters, Inc. has…

News November 9
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Forecaster Points To Need To Reinvent Retail To Meet Changes In Consumption

At the turn of a new year with retail sales showing signs of life, key consumer trends are…

News November 5
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Latest Promos Leverage Community Engagement, Contests Into Campaigns

Rather than simply kicking off the holiday season with early discounts, some retailers have taken an innovative twist…

News October 29
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Best Buy Backs Need for New Out-of-Stock Solution From Sterling

With retailers forced to keep inventory levels lean this holiday season, the risk of stock-outs that disappoint customers…

News October 28
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Expansion Of MyMacy’s Puts Promise Of Localized Assortments To The Test

Macy’s recent announcement that they will be expanding the MyMacy’s initiative across the U.S. is shaping up as…

News March 12
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