conversions

6 Tactics To Boost Conversions Among Unknown Audiences

One common denominator sits at the core of every successful, profitable, and self-sustaining marketing strategy: acquiring new customers. This starts with getting…

Study: Emoji Push Notifications Help Drive Open Rates, Conversions

Want greater engagement in mobile communications? Try an emoji! A new Mobile Marketing Trends report from Leanplum and App Annie revealed that…

Bluecore Debuts Marketing Decisioning Platform

Bluecore has launched a new decisioning platform designed to help marketers organize large data sets, determine appropriate next steps and then quickly…

Retailers With Mature Mobile Apps Drive 90% More Conversions

An intuitive mobile app enables retailers to provide consumers with capabilities like instant loading, offline content, push notifications and personalization as a…

Do You Need Help Increasing Conversions And Basket Size?

How can retailers use technology to boost conversion and increase basket size? Sutherland Global Services helped one of its Fortune 500 clients…

Boathouse Increases Lookbook Engagement, Conversions With Zmags Creator

As one of Canada’s top retail destinations for action sports apparel and accessories, Boathouse Stores has expanded from a small business to…

Three Ways That Private Label Companies Can Better Connect With Consumers

For the longest time, the consumer gospel of private label has been: Sometimes they’re just as good as — if not better…

Consumers Who Watch Retailer Videos Are More Likely To Make Online Purchases

Consumers who watch videos while shopping online are 1.9 times more likely to purchase the product associated with the video versus those…

Farfetch Builds Trust And Drives Sales With Personalized Content

Only 1% of a retailer’s online shoppers will generate approximately 40% of total revenue, according to research from Qubit. Farfetch, an online…

BabyAge.com Increases Conversions 614% With Social Q&A

User-generated content, such as ratings and reviews, allow consumers to share insights and opinions on products, brands and cross-channel experiences. Many customers…

Facebook Storefronts Boost Sales For Smaller Retailers

Many retailers are pondering whether Facebook commerce (F-commerce) will experience an inevitable demise. Several larger retailers, including Game Stop, J. C. Penney…

New Deloitte Study: Smartphones To Influence $689 Billion Of In-Store Sales By 2016

As smartphone sales proliferate, largely due to their increased availability and affordability, consumers are utilizing mobile phones more frequently to research potential…

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